Marketing & Promotion Of Ground Cct
Posted 12 December 2008 - 02:16 PM
Posted 17 December 2008 - 07:37 PM
Services that are affiliated with or run by regional referral centers and/or well established flight programs need very different marketing plans than do, say, a private ambulance provider who decides to create a CCT unit from scratch, especially if the latter is in competition with other more established air or ground CCT programs.
Staffing plays a role, too. Right or wrong, CCT units that staff with only paramedics rather than nurses may have a little less credibility with referring or receiving hospitals. So things like that need to be considered when forumulating a marketing plan, as well.
Posted 09 May 2009 - 08:38 PM
Posted 09 May 2009 - 11:36 PM